Leadership Development

At When You Lead, we empower leaders to embrace their unique qualities and strengths so that they can create harmony at the office, at home and within.

The Kolbe System
for Teams and Leaders

The Kolbe System™ is a life-changing tool that empowers individuals and teams to work in harmony with their innate strengths, so that you can promote synergy and boost productivity within your team, company and organization.

As Kolbe™ Certified consultants, Heidi and her team brings this tangible tool to you and your company as a way to help you access and leverage the strength of every natural leader within your organization.

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Why use The Kolbe System?

Building productive teams can be difficult. The Kolbe System will help you put the right people in the right roles, maintain high-performing employees and hire new ones with confidence, so that you can reduce stress, improve productivity and grow your business.

Everyone has strengths, but not everyone knows what they are... or how to use them. Unlike personality tests, the Kolbe System outlines exactly what your strengths are and how to access them, so that you can use them to promote synergy within your life, team and organization.  

Maximize your teams. Intelligence and personality don't equal productivity. As a Kolbe Certified consultant, Heidi walks you through the missing piece within your teams and organization: Knowing how each person is naturally designed to get things done.

Become a better leader. There is no one-size-fits-all to leadership. As a Kolbe Certified consultant, Heidi will share the tools and resources to teach you how to best communicate with your team members, where to place folks within your organization to maximize productivity, how to design projects that actually get done on time, retain employees, hire new ones with confidence and develop leaders within your organization. 

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"Working with Heidi to assess and understand the Kolbe A system has helped our organization in tangible ways. Individually, we each better understand who we are and how we function. From a management perspective, the Kolbe A has allowed for more aligned work assignments and less frustration that results from mismatched responsibilities. The assessment alone would not have contributed to the change. It is Heidi’s depth on knowledge of the Kolbe A and intuitive ability to help groups enhance their understanding and motivation to succeed as a team."

Suzanne Begin
Executive Director of ARC Retreat Community

Speaking Engagements

Hire Heidi to speak to your group, team or organization


"We invited Heidi to speak at our summit as the closing key note speaker as we knew she would leave everyone motivated, inspired & feeling grounded in their next best steps. Every time Heidi speaks, delivering her ideas and guidance, it feels like the audience leans in, engaged in every word, loving how Heidi is making them feel & taking notes about how they want to move forward in life. Her energy is contagious and her words are wise. The comments from our audience about her session are still coming in strong and I know many signed up to her workshop, wanting to hear more from her! Heidi’s like a minister in church - you can’t help but pay attention!"

Sumeena Gupta
CEO, ICF Coach, NLP & Business Mentor


Our consultants are certified in the Kolbe™ System. They have the knowledge and insights to identify people's natural talents and help organizations utilize those talents productively. The are here to share this world changing system with you. Meet our team:


Heidi is the CEO of When You Lead: Coaching & Consulting, a community on fire for empowering leaders and professionals to embody BIG BOLD BOUNDARIES!

When You Lead is a foundational program that connects individuals with the best guru in the world…themselves! Heidi believes that when high-achievers & deep feelers have Confidence, Clarity, & Direction, they become the leaders of their lives, careers, and communities. And that begins with Boundaries.

In a sleepy Midwestern town, you’ll find Heidi with her crew, her partner Mike and their 3 kiddos, along with their two pooches, Maxwell and Apollo. She loves a lazy day of reading in a hammock, hiking the local trails, or taking a day trip to anywhere.



Carly is an Executive Coach and Leadership Communications Consultant for When You Lead: Coaching & Consulting. She completed her training in the BodyMind Coaching Method™, The International Coach Federation, Institute For Equity-Centered Coaching® and she’s a Certified Kolbe™ Consultant.

Carly is on a mission to bring powerful communication tools into the lives of others so they can communicate honestly and openly with their families, colleagues, and themselves. These tools bring awareness and choice to create powerful, win-win solutions in all areas of life.

Carly’s a native Upstate New Yorker who moved to Galway, Ireland in 2019 for six months, and never left! In her free time she loves traveling, researching Irish Folklore, and taking a dip in the icy Irish Atlantic.



Mike is the Director of Strategic Partnerships at When You Lead: Coaching & Consulting. He lives in River Falls, WI with lovely wife Heidi and three beautiful children. 

Mike has a BA in Political Science/Mass Communications from Winona State University. Mike is also a Certified Kolbe Consultant, as well as, an IDI Qualified Administrator. Mike's previous work as trainer and coach has lead to the firm belief that “self-awareness” and “curiosity” are the keys to making meaningful and sustainable change. “I believe that there is something to learn from every interaction.”

Mike also loves to travel and is a HUGE astronomy nerd. So when traveling or at home, you can find him gazing up at the night sky.



Molly is a Kolbe Consultant for When You Lead: Coaching & Consulting. As a Certified Kolbe Consultant she is dedicated to delivering the very details that will assist a person or professional to knowing themselves at a deeper level.

With ten years in Corporate Recruiting for several different industries: sales, food distribution, manufacturing, pharmaceuticals and most recently healthcare, Molly understands just how important it is to hire the most qualified talent. Now, she can assist in having those team members thrive in the team they are on by having a better understanding of their individual strengths.

Molly lives in a southwest suburb of Minneapolis, MN-- although she is rarely there because she is also an in-home dog sitter (big lover of all animals). She enjoys her time on her Peloton, in/around any lake, is surprisingly good at foosball and enjoys downhill skiing as well as spending time with friends and family.


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